About

A small pop-up
with a large garden.

Rahel Dana, founder of Flower Lab, arranging blooms in glass vessels

Our story

Founder Rahel Dana's international pop-ups are the ultimate collision of art, science, and floristry — a reflection of the world she grew up in.

Every flower arrangement is a small experiment: in colour, gesture, and the quiet drama of a single tulip about to drop a petal.

Beyond bouquets, the pop-up is a teaching space — a place to slow down, learn a craft, and leave with something living in your hands.

Seasonal

Flowers grown close to the pop-up whenever possible, from European fields and growers.

Crafted

Every piece arranged by hand, never by formula.

Generous

We compost, we share, and we don't waste a stem.

Neuro-Aesthetics

FL/RESEARCH · Brief 03

Time spent with flowers is not leisure — it is neurological maintenance. Biophilia, the innate human affinity for living systems, has measurable effects on brain chemistry that modern life often suppresses.

Interacting with plants measurably lowers cortisol, the stress hormone that accumulates in overstimulated nervous systems. The simple act of touching a leaf or observing petal geometry shifts the body from sympathetic alert toward parasympathetic calm.

Color and symmetry trigger dopamine release through the brain's reward circuitry — not the short spike of a notification, but sustained, cumulative satisfaction. The deliberate, sequential nature of arranging demands focused attention without the pressure of performance, creating a state neurologists describe as "soft fascination."

In other words: flower arranging is a form of cognitive restoration. It gives your brain permission to stop optimizing, and simply observe.

Method

Color as data. Every arrangement begins as a palette study — pigments classified, hex codes locked, species named.

We approach color the way a lab approaches a sample. Instead of reaching for "pink" or "yellow," we work from scientific color palettes: each bloom is logged by species, pigment family, and a precise hex value. The result is a composition where every tone has provenance — chosen, not improvised.

A palette starts with one anchor species. From there we build supporting tones along its pigment axis (anthocyanins, carotenoids, betalains, chlorophylls) and resolve the final combination against the light of the room it will live in. The card below is a real entry from our working sheet.

Palette · No. 014 — "Aurora Lactiflora"

Paeonia lactiflora

Pigment: Anthocyanin

#E8A0B8

Ranunculus asiaticus

Pigment: Carotenoid

#F2C879

Cosmos bipinnatus

Pigment: Anthocyanin

#B83A5E

Eucalyptus cinerea

Pigment: Chlorophyll a

#7A8C6B

Species: Paeonia lactiflora | Pigment: Anthocyanin | Hex: #E8A0B8 — anchor tone, balanced against a carotenoid mid and a chlorophyll base.